Freedom of Choice While Sharing Interests

Our players get together based not on their territory but on their interests. W.E.L.L. includes several alternative types of organizations. Do you want to combat crime? You are welcome to become a private detective or a cop. Do you want to guard the borders of your realm against the enemy? Join the border guards. Do you want to become a famous robber? Get the Mob's permission and rob away! Do you want to attack your neighbors? Join the troops, raid the enemy's territory and fight the border guards. And if you want to become a successful businessman – join a commercial company and climb the corporate ladder.
Each player can get promoted within his or her organization type, reaching a high professional level and gaining public recognition. For this purpose there are honorary titles and other ways to become distinguished. The player is free to choose their way to advance and succeed. And if you do not like your chosen organization and its members, you can easily move to another one or even create one of your own.
On the one hand, organization members have various opportunities and privileges unavailable to outsiders. On the other hand, organizations are subjects to certain limitations which make it much more interesting. If a hit man is caught while committing a crime not related to his organization's contract (quest), he can be expelled from the organization, demoted, penalized etc. An unlicensed killer is not subject to these risks. But he is more vulnerable to the law: professionals who are organization members might be defended by the Mob, but no one will defend a rogue. Basically, everything has an upside and downside, an action and reaction, results and consequences. Some are immediate and others take time, but you will eventually see and feel the results of your decisions and choices – just like in real life.
There are no prerequisite skills or initiations needed for joining an organization. A border guard can be a heavy tank covered with armor or a wizard – makes no difference. A killer can be a magician, an expert in undercover work, or, say, a fencer. He will accomplish his quest by means that suit him best. Can you imagine the multitude of career opportunities offered to you by W.E.L.L. Online?!